Best Ecommerce Platform For Big Business Of 2020 ...
Today, I'm going to give you feedback on my choice of e-commerce platform. There are several. We will see together all the existing platforms, and above all I will tell you above all what I think about it. Little parenthesis, don't forget to subscribe to the site to receive the latest article. But before you get into e-commerce, you need to find your best ecommerce platform for big business .
So I'm going to show you in detail what it currently exists. In fact there are two types of platform. The one you own and the one you rent. So the one that belongs to you. In the one that belongs to you, we can say that there is the house solution, that is to say the one that you make yourself from A to Z. This is what I did on my e-commerce site .
So in fact, we created everything from A to Z. We started from a blank page and we created everything page by page and so on. Then there is the Open Source solution. The Open Source solution is Open Source, it is a solution that you install and that is free of rights. That is, once you have installed it, you can do whatever you want with it.
You can modify it as you see fit. As an Open Source solution, there is PrestaShop, Magento. There are still plenty of others, including Joomla which is not quite an e-commerce site but we can divert it. Then, there is the solution that you rent that is to say that you will pay by subscription monthly a sum and the company in question must make your e-commerce site evolve and above all, must make it work .
Best ecommerce platform for big business:
There are several providers that do this but basically there is WiziShop, there is the Oasis solution of Web and Solution, and the last solution that is currently in vogue is the Shopify solution. So WiziShop and Shopify are two solutions that are quite affordable for the start. After Oasis it is a solution that is a little bit more robust so that is a little more expensive but for having seen, for having made a demo on Oasis, I assure you that the solution it is strong.
It is sturdy especially in terms of robustness but above all it is sturdy in terms of options that you have. I don’t know how many options it’s crazy. You can configure everything from the graphic template to the smallest details. Really ! Finally I was amazed. All right, but it's all well and good, but what are the advantages and disadvantages of each? We will see that together.
So the advantages of that, the Home Solution. Perhaps the main advantage is that it is a homemade solution. So you really do what you want. Suppose you have an idea, something that will save you time. Well, you can immediately create it, develop it and put it in place. Another cool thing, you can really optimize according to your needs.
That is to say that if you admit the creation of product sheets, you do not need five hundred million options because you, in your theme, a product sheet is done quickly enough. Well, here ! In fact, what you are doing is that you are really creating a page that will make you a very quick product page. I tell you that knowingly because let's admit on a prestashop, to create a product sheet it's a little bit like the gas plant.
You are wasting a lot of time because there are a lot of options. And in fact, you use half of it. And another advantage is that it is a homemade solution. So very few hackers know the structure of your site, so suddenly, they are less interested in trying to hack. While a prestashop, a magento or other solutions are very, very widespread. So hackers, if they have fun cracking a site, they can crack several.
Now the disadvantages of the house solution. Well, the disadvantages of the homemade solution is simply that, indeed you can develop everything but everything takes a long time to develop. That is to say that on OpenSource solutions, there are a lot of modules that you can buy. Let's admit, you want to modify your interface, and of course Prestashop Magento, you will buy a module and you will be able to modify the interface, an option etcetera. Whereas on a homemade solution, you have to develop from A to Z.
So it's an advantage to develop everything. This is a disadvantage because you are still lagging behind. Technologies are moving so fast that it's not easy to follow. Another downside is that it's difficult to outsource to a developer. Same situation, same situation as an OpenSource solution, that’s, it remains standard solutions so there are a lot of developers around these solutions.
While a homemade solution, well you have to find a developer who knows your structure, that is to say that there is none. So the only solution is to train it. So you're going to find a developer, you're going to train him for 3/4/5/6 months. Once it is formed on your structure, it can develop. So in fact it takes a long time to learn, it makes you lose money.
So now that we’ve seen the pros and cons of the in-house solution, we’re going to tackle the OpenSource solution. The advantage of an OpenSource solution is that, basic, it is already equipped with many options. The other advantage is that there is an impressive catalog of modules. If you want super precise statistics of your website, of your sales, there are modules for that.
If you want to export your accounts, there are modules for that. If you want to improve your marketing, if you want to improve your product flow, if you want to improve your natural referencing, there are modules for that. In fact, you have modules for everything. And last but not least, if you are looking for a developer, you will easily find it because you are on a so-called standard platform. But hey, there are also disadvantages in this platform.
First drawback, the security flaws. As I told you before, a hacker will crack an OpenSource site, and he will be able to crack several. So you have to update your solution continuously. As soon as a new version is released, do not hesitate, you must update it.
And another disadvantage also of OpenSource platforms, what you should know is that, in general, OpenSource platforms are designed in this way; you have a codes part and a template part called template in fact it is the graphic part. That is to say that if you change only the graphic part, upon updating, there will be no problem.
But if you have fun touching the code, the heart, they call it the heart, as soon as you go to touch the heart, with each update there will be a problem because the files will not match. So that’s a little bit of the downside of working on that. But hey, I reassure you anyway, the latest versions of the platforms are still quite advanced and the developers manage to get around the problem of the heart.
So don't worry, this problem is minimal. Here we have just seen the OpenSource platforms. Now we will look at the so-called rental platforms. So the benefits of these are you don't care about anything. In fact it is the lessor who will take care of the updates, who will take care of the new options.
He’s going to take care of everything. Anyway, you will still have a job, don't worry. The disadvantages of this platform are manifold, but above all there is one that for me bothers me, it is that in fact the solution does not belong to you. In fact, yes everything that is database, everything that is creation of product sheets, it belongs to you but the platform in itself does not belong to you. In other words, if you want to break the contract, you end up with a database file and a domain name. But everything in the middle, well, it doesn't exist any more.
So you have to start from scratch and it is very bad in terms of SEO to start from scratch because Google does not like at all. And the other downside is that you do with the solution. That is to say that if the owner of the solution offers you ten options and you want an eleventh, well if he has developed so much better and if he has not developed it, too bad for you.
So on the other hand, I know that some rental companies can do development by theme but then we get into another story and finally it may cost you more than if you had chosen an OpenSource solution. So now that we've seen the pros and cons, what do I recommend? So as you know, I work with a homemade solution, I have already installed Prestashop solutions, the Chausspetons.fr site was made on a Prestashop solution. And in the past, I also rented my house solution.
So, I have a little feedback that may be useful to you. So, as you can see, the one I recommend today is the OpenSource solution. Why the OpenSource solution? Well, because it is much more manageable, it will cost you much less than all the other solutions. Above all, you can really do what you want with it. If you want to develop, you will find people who can do on these platforms, it will be easy. If you want to add an option, there are a plethora of modules so you can really buy the module and install it yourself on a small budget. There are also lots of graphic themes for cheap, around, with 100 euros, you will be able to find a graphic theme and quickly install it on your solution.
After which to choose between the two OpenSource solutions that I gave you, then clearly if you make a big turnover with a big catalog products, then I advise you to turn to the Magento solution which is really made for big sites . Be careful though because it's made for big sites and it's made for big budgets too. Very few developers exist on Magento. And the developers who exist on Magento are cadors so the budget follows. Now if you have a small budget like me and you have a small turnover which is between 500,000 and 2 million euros, the solution like Prestashop is fine because it is super customizable.
As I told you earlier, you will easily find themes. There is a huge forum on Prestashop where everyone helps each other. There is really a community around this solution. Really I encourage you to go see the Prestashop forum. You will see that there are really people behind this solution. And no no, I have no part in Prestashop, don't worry. Besides, if you looked at the report of the challenge of December, I explain to you that I am in the process of creating an online store on Prestashop.
And if you want to see the evolution of this new site, I invite you to register for private access to my site www.passion-ecommerce.com So you may be wondering why I block access to this site, well for two reasons. In fact, this is not the first time that I explain it on the videos but hey here I prefer to make a reminder. I have an associate who is with me on the online store and he does not seek to be highlighted so for the sake of confidentiality, I will ask you to be understanding.
And the second point, you know the purpose of this chain, is to show you how to make profit and how to generate turnover. So if my customers stumble across my videos, my e-commerce store customers of course, I’m afraid it’s badly taken. So here I prefer to block access. On the other hand, I give you access to this evolution via my member access. Before leaving, be sure to subscribe to the site.
Best ecommerce platform for big business:
If you have any questions, feel free to leave them in the comments. I would be happy to answer them. With that, see you soon Bye Bye.